Safe Digging campaign goes to the dogs

Have you ever caught your dog digging in the back yard? Share your picture – your pet could be the star of our Safe Digging campaign.

We’re looking for a furry friend to help raise awareness about safe digging. If your pet makes the cut, his/her picture will be featured in We Energies promotional material – including ads on the Miller Park stadium TVs and a grand unveiling at Energy Park at the Wisconsin State Fair.

Your dog can help us spread an important safety message: Doggone it! Call Diggers Hotline (811) before you dig. Whether you’re planting a tree or installing a fence post, you could be putting yourself in danger if you strike an underground natural gas line or electrical cable.

The ad featured here shows “Freeway,” the winner of our most recent Safe Digging campaign. A similar ad will be developed with this year’s winner. If you’re interested in entering, send a picture to:

contest@we-energies.com

Remember, we’re specifically looking for photos of dogs digging.

• One entry per person (one picture)
• Must be a We Energies customer
• Include pet’s name and address
• Photo quality of at least 150 dpi
• Use .jpg or .tiff format, if possible

Photos must be submitted by 5 p.m. on July 14.

We’ll narrow down the entries to a list of finalists for a public vote. The winner will be unveiled in a ceremony at Energy Park on Aug. 11 (8-11), a day to raise awareness about dialing 811. The winner will receive tickets to the Wisconsin State Fair, a prize basket of treats for their famous furry friend and bragging rights about their canine’s cameo at both Miller Park and Energy Park.

Good luck!